Press kit
RYZE press kit
Everything you need to write about RYZE. If something’s missing, email us.
Boilerplate
RYZE is an Egyptian gym and food app for Android and iPhone, in Egyptian Arabic first with full English. Its idea is “You vs You”: your only rival is your ghost, the you of yesterday. No leaderboards, no points, no streaks that reset to zero. RYZE builds a training and food plan after a 3.5-minute assessment, has a video for every exercise, 4,864 halal recipes in Egyptian Arabic and 108 Egyptian dishes in real portions, and a family-feast mode that counts as on plan.
Please don’t describe RYZE as a weight-loss or medical product: it is a fitness and lifestyle app, not medical advice.
- Platforms
- Android and iPhone (coming soon)
- Languages
- Arabic (Egyptian) and English
- Price
- Free at launch, no ads
- Category
- Health & Fitness
Logo
A Kufic R on a 5×6 grid with one volt cell: the “extra rep”. Don’t recolour it, don’t stretch it, and leave at least two cells of clear space around it. Never use the volt cell alone as a symbol.
Colours
Black and white carry the brand. Volt is a signal, not a fill: today/now, wins, and one main action per screen. UV violet appears only when you beat your ghost. No orange anywhere.
- Volt
#A0FF5CThe signal - UV violet
#8F66FFOnly when you beat your ghost - Ink
#0A0908Text on volt - Black
#000000Dark background - Light
#F5F4F2Light background - Ghost
#5A544EThe past and shadows
Typography
All under the SIL Open Font License 1.1.
Screenshots
Screens recreated from the final v1 design. Click any image to download the PNG.
